With Keith Haring‘s iconic graffiti-like illustrations decorating every garment and accessory, Coach‘s Spring/Summer 2018 collection is all about honouring the late American artist. In celebration of the upcoming art week, the brand has taken over Wan Chai’s Lee Tung Avenue, transforming the street into a special art walk filled with interactive and digital installations, where visitors can have some artistic fun at the temporary tattoo station, VR booth and more. There’s also a selection of Coach’s Spring/Summer 2018 collection on exhibit at the Central Piazza, which is set to be sold at a charity sale on the Lee Tung Avenue Charity Sale website later this month, with all proceeds going to the Make-A-Wish Foundation Hong Kong.
To celebrate the launch of the art walk takeover, Lee Tung Avenue hosted a special cocktail party, where VIP guests were amongst the first to experience Coach’s vibrant energy mixed with Haring’s downtown New York City vibes. Click ahead to see photos of last night’s event.