Apple never does anything at a small scale; every year, it holds its keynote to introduce its latest technological advancements to the rest of the world. While many look forward to the latest Apple Watch, the biggest announcement is saved for its latest Apple iPhones. This year, it solely focuses on the Apple iPhone X, the brand’s flagship smartphone since its introduction last year.

The latest Apple iPhones, the iPhone XS and iPhone XS Max.

To make room for the new iPhones, the iPhone X is now redundant and will not be sold, alongside the iPhone 6S, the 6S Plus, and the SE. The new iPhones in question are the Apple iPhone XS and the iPhone XS Max. While its naming convention does run astray from Apple’s normality, both of the latest renditions of the Apple iPhone X promises to make its predecessor proud.

With many of the iPhone’s moniker adopting the ‘S’ as part of its name, the iPhone XS and XS Max follows suit. The ‘S’ is meant to symbolise an upgrade to its current device, and in a way, it kind of does just that.

The iPhone XS carries the same 5.8-inch OLED HDR (Super Retina) display while the iPhone XS Max comes with a much larger 6.5-inch. Both smartphones will also come with the same notch that made its debut on the iPhone X. However, Face ID is touted to work even better and faster than before, promising a much safer experience while being a lot quicker.

Both the iPhone XS and XS Max on display during the launch at the Steve Jobs Theater in Cuppertino, California. (Image: Getty)

Both devices will also be made out of the same materials as its predecessor — stainless-steel in an all-glass design. However, both the iPhone XS and iPhone XS Max will now come with an IP68 rating, meaning it has greater resistance to dust and water. More specifically, it can now survive up to 30 minutes under two metres of water.

Of course, that isn’t the main selling point of both the latest iPhones. Like many smartphone users around the world, it is the camera that can make or break a smartphone. The new iPhone XS and iPhone XS Max comes with the same dual-camera sensor setup at the rear. It carries two 12-megapixel pixel sensors, which is for the telephoto and wide-angle lens. This allows the camera system to capture in portrait mode for that bokeh effect. It also comes with an all-new depth control, allowing you to have more control over the depth of field of the shot. Also, portrait lighting, smart HDR, and being able to shoot videos in 4K quality rounds it up.

On the front, both the iPhone XS and XS Max comes with a 7-megapixel TrueDepth camera, bringing with it the same features as the rear cameras. Wireless charging is also capable on the iPhone XS and XS Max, which is due to its all-glass body.

Both the iPhone XS and iPhone XS Max comes with the same Super Retina HD display.

But what makes both these new iPhones great are its storage options. The iPhone X only came in either 64GB or 256GB; you either get too little or too much. This time, Apple gives you a new list of options. You can choose between 64GB, 128GB, or 512GB. Both devices also support dual-SIM technology and carry larger batteries.

The iPhone XS and iPhone XS Max also comes with greater stereo speakers than before, ensuring that you won’t need headphones for much longer. Speaking of headphones, both these smartphones come with the headphone jack, which has long since died in Apple’s eyes.

Phil Schiller, senior vice president of worldwide marketing at Apple Inc. introduces the new finishes of the Apple iPhone XS and iPhone XS Max — gold, silver, and space gray. (Image: Getty)

Both devices are available in three colours, mainly gold, silver, and space gray. The iPhone XS starts off at US$999 (64GB), US$1,149 (256GB), and US$1,349 (512GB). If you’re looking for something bigger, the iPhone XS Max starts at US$1,099 (64GB), US$1,249 (256GB), and US$1,449 (512GB).

Preorders for both these devices start this Friday, 14 September 2018 and it will go on sale the following Friday, 21 September 2018.

www.apple.com

Wi-Liam Teh
Senior Writer
Wi-Liam is a geek at heart with a penchant for tattoos. Never without a drink in hand (preferably whisky, gin, or Guinness), he is also a writer by day and a keyboard warrior by night. On his day off, he masquerades as a streetwear and sneakerhead enthusiast while his bank account says otherwise.