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This festive season, Pacific Place is the backdrop to all your heartwarming Christmas card moments with its ‘Sincerely Yours’ campaign — uniting fairytale characters and families alike with scenes of whimsical stories strewn across the shopping mall, a plethora of exciting gifts to redeem, and performances and workshops to join.

A time-honoured and convenient spot to tick off everything on your Christmas shopping list, Pacific Place is always full of festive cheer this time of year, making it one of the favourite places to be during the holidays for Hongkongers such as local jewellery designer Sarah Zhuang. “I started coming here since I was a kid, and there are so many memories here,” she shares with us.

The centrepiece for the festivities is none other than a visit to Father Christmas, who has set up a Hong Kong address for his official Santa’s Grotto at Pacific Place’s Garden Court. A ticket gets you a chance to meet the main man for the traditional photo op. All proceeds from ticket sales go to Operation Santa Claus, so you’ll be contributing some Christmas magic for those in need.

Pacific Place has been dressed up for the season in a series of imaginative and snapshot-worthy Christmas scenes. Displays draw from enchanting stories that bring back familiar storybook faces, like Grandma and Little Red Riding Hood, who have welcomed Mr. Wolf over for Christmas dinner; the Three Little Pigs getting ready for their Christmas family festivities; or Fox and Rabbit, chasing through the snow on a tandem bike to deliver all your personalised Christmas cards.

There are plenty of ways to get involved in the festive atmosphere, too. Grease up your elbows and join in on one of several craft workshops to make your very own festive decorations, write your season’s greetings in exclusive Pacific Place Christmas cards for your friends and family and create handmade gifts to wow all your nearest and dearest.

For the kids and kids at heart, Pacific Place is also enlisting help in the search for Santa, Fox and Hedgehog in a game of hide and seek. In this digital scavenger hunt, partakers need to find all three digital kiosks around Pacific Place, pinpoint the right characters at each screen, and follow the password to redeem an exclusive Christmas tote bag.

Of course, there are many rewards to be had too — who doesn’t like to receive extra gifts just for some retail therapy? Purchases at Pacific Place up to HK$14,999 can redeem a hamper from Sweet World; purchases up to HK$24,999 can redeem a Diptyque home and personal fragrance set, and shopping hauls above that will we rewarded with a deluxe Cova Christmas Hamper.

Whether for a stroll during your lunch break, unwinding after work, or a weekend outing with family, the uplifting holiday atmosphere at Pacific Place makes it the place to create memories with your loved ones this Christmas.

Learn more about Pacific Place’s ‘Sincerely Yours’ Christmas events here.

Pacific Place, 88 Queensway, Admiralty, Hong Kong, +852 2844 8988

Evelyn Lok
Associate Editor
When not trying out the latest beauty and wellness trends, Evelyn is likely enjoying a perfectly balanced negroni or exploring some of Hong Kong's best new places to eat and drink. At Lifestyle Asia she covers everything from the biggest events in town to interviews with Hong Kong specialists, with topics spanning art, food and drink, health, tech, and travel.