Whether you should use a serum, a cream, a lotion or all of them can be puzzling. But here’s an easy way to remember: Creams and lotions only moisturise while serums treat.

The latter are essentially super-concentrated anti-ageing moisturisers that help condition, nourish and treat skin from within. They deliver nutrients deep into your skin to reduce the appearance of wrinkles, fine lines and dark spots. The particles are much finer than those of a moisturiser to ensure quick and effective absorption.

So how do you apply it? A little goes a long way. In fact, it only takes a few drops of serum to revitalise and repair your skin at the cellular level. Some serums are meant to work in tandem with a moisturiser, serving as a pre-step rather than a replacement.

Depending on the condition of your skin, the more potent ones with a higher content of antioxidants and nutrients eliminate the need to moisturise altogether – the serum acts as an agent that hydrates from within. For starters, look for serums for men or unisex ones that are suitable for both.

If you’re already on a cleanser-toner-moisturiser routine — that’s good. Try adding these serums to that equation and see greater results because once you start taking good care of your skin, there’s no going back.

Aesop Lucent Facial Concentrate

This vitamin C-rich treatment is suitable for most skin types. The layering serum is a lightweight yet intensively replenishing solution that soothes and balances your skin with its complex blend of anti-oxidant, hydrating and conditioning ingredients. It is perfect as a stand-alone hydrator if your skin is oily or congested while acting as a daily booster for dry or normal skin. Its potent properties also help treat acne scars, resulting in a clear and radiant complexion. Best used before sleep to promote optimum skin regeneration.


Skin Regimen Tulsi Booster

Tulsi, also known as Holy Basil, is a herb extensively used in Ayurvedic medicine. The Tulsi booster made using 100 percent natural ingredients helps to nourish, protect and moisturise skin without being oily. The potion is ideal for providing the right degree of nourishment to the skin for a healthier and more radiant complexion. The product promotes healing from within — perfect for lasting results.


Lab Series for Men Future Rescue Repair Serum

Fight off the ageing process with Lab Series Rescue Repair Serum that uses four key ingredients. Green tea leaf and cranberry extracts defend against free radical and UV damage. The serum also helps exfoliate dead skin cells with Glycerin, an organic compound derived from plant oil that also helps to strengthen the skin. The solution repairs with algae extracts that deliver powerful antioxidants and proteins for a potent anti-ageing antidote for the skin.


Malin + Goetz Replenishing Face Serum

This oil-free hydrating formula with sodium hyaluronate helps to even out skin tone, boosts clarity and provides intense hydration. The addition of vitamin E gives the serum antioxidant qualities that it needs to ward off free radicals. This serum contains botanical extracts like lavender, chamomile and geranium with soothing and calming properties – suitable for guys with sensitive skin.


La Mer The Regenerating Serum

Treat fine lines, dullness and uneven texture with La Mer’s The Regenerating Serum. This silky powerhouse serum, is suitable for all skin types and gives a rejuvenated look within the first few weeks. It stimulates your skin to heal itself naturally – bringing back radiance to your skin. If La Prairie‘s iconic Skin Caviar Luxe Cream is the secret’s to women’s youth, this is the equivalent for men.


Martin Teo
Deputy Editor
Martin loves traveling the world to see ancient ruins and classical architecture. He enjoys the culinary experience of various cities but (still) refuses to eat anything insect-like. On a daily basis, he finds time hitting the gym to compensate for the amount of food he needs to eat just to write an article.