Anyone who’s ever been to Siam Discovery knows it’s like walking into a future world.

All the cutting-edge interiors, interactive installations, and, of course, the trendiest up-and-coming brands — it truly is a place of discovery. As shopping malls in Bangkok go (and there’s no shortage of them), there’s something distinctly cool about Siam Discovery. Far more than just your average department store, this modern wonderland could easily be seen as a kind of super stylish laboratory. In fact, they call each of their sections a “lab”. It’s a place to inspire your creativity, to showcase the newest of the new, and to introduce the truly original, never-before-seen brands from all over the world to Bangkok.

Here, you can take a brief tour around the globe to peek at all the coolest trending international fashion brands right now. Whether just emerging or already pretty established, you’ll find these labels exclusively at Siam Discovery. After all, it is like a future world — you’ll always be one step ahead of the fashion and innovation game when you shop here.

Acler

From: Australia

From a couple of hands-on Aussie designers, Acler rebels against digital design and instead crafts each piece over a period of 12 months to allow the item to take its own form naturally. The result? Some meticulously constructed pieces with organic structures and beautiful originality.

Located on G/F, Her Lab, Siam Discovery.

Essentiel Antwerp

From: Belgium

The cool-girl, influencer-favourite label, Essentiel Antwerp is famous for their bright youthful colours, sophisticated city style, and, of course, their fabulously chic sweaters. Their collections are always broad-ranging, from party dresses for a glamorous night out to cosy knits for a relaxing night in.

Located on G/F, Her Lab, Siam Discovery.

Tela

From: Italy

If you thought woolly knits and cashmere trousers were only for the countryside, Tela makes you think again. Taking these cosy rustic materials and transforming them into cutting-edge streetwear, this Italian label is a perfect blend of luxury materials and accessible modern style.

Located on G/F, Her Lab, Siam Discovery.

pushBUTTON

From: South Korea

A game-changer in urban wear, pushBUTTON is a sure way to switch on the volume. Their latest collection says it all: here’s a label obsessed with loud tailoring, featuring exaggerated volumes, bold colours, and statement-making structures. It’s modern streetwear, but not as you know it.

Located on G/F, Her Lab, Siam Discovery.

Second Female

From: Denmark

The definition of Scandi-chic, this Copenhagen brand has a modern-meets-rustic touch that manages to enable comfort and confidence in women. With their luxuriously soft materials and relaxed silhouettes, the label provides a versatile style that works from day to night.

Located on G/F, Her Lab, Siam Discovery.

Palmer/Harding

From: England

London has long departed from its stereotypical prim-and-proper style. New brands like Palmer Harding are taking the traditional aesthetics of the city and giving it a whole new edgy makeover. You’ll find asymmetrical hemlines, ruffled shirting, and architectural tailoring — all with just a hint of prim-and-proper.

Located on G/F, Her Lab, Siam Discovery.

Ambush

From: Japan

Originally a bold jewellery line, this now streetwear label still maintains its dedication to the distinctive pop art aesthetic of Tokyo. Their pieces are futuristic, urban, confident-looking, and always creatively structured. As one of the hottest emerging Asian labels right now, they’ve already done collaborations with other hip and edgy brands of the continent such as Undercover, Shu Uemura, and Gentle Monster to name a few.

Located on M/F, His Lab, Siam Discovery.

Afterhomework

From: France

At age 15, Pierre Kaczmarek wasn’t allowed to leave his studies for fashion. Instead, he’d create designs for clothes after doing his homework. Gradually, this independent fashion brand grew into a well-known Parisian label gathering various young French creatives (artists, musicians, and graphic designers) to bring several perspectives to each collection.

Located on M/F His Lab, Siam Discovery.

HUF

From: USA

He was a skater boy…but then designer Keith Keith Hufnagel expanded his skatewear label into a bigger streetwear brand. Now HUF designs edgy urban graphic items and is really big on fun collaborations — from JanSport to Betty Boop.

Located on M/F His Lab, Siam Discovery.

All available for purchase at Siam Discovery, 989 Rama I Rd., Pathum Wan, Bangkokwww.siamdiscovery.co.th.

Karn Chatikavanij
Style Writer
A globetrotter with a love for sushi and Miu Miu, Karn is a fan of all things upbeat, delicious, and well-dressed. Her frequent activities include packing for beach trips, listening to 80s music, and trying to make daytime pyjamas happen.